How Giovanna Battaglia Engelbert built her career


Any reader who regularly browses Instagram feeds for W fashion editor Giovanna Battaglia Engelbert or reads her monthly W column Gio’s Journal knows that her naughty and elegant lifestyle is contagious. Her new book Gio_Graphy: Rizzoli’s fun is clear this fall. Imagine a cross between the cheek-style guide (say, tell you what to wear to hangover, for example) and a secular, joy-filled adventure to send (what is for the White House state dinner) where you have Gio_Graphy, It is full of colorful fashion and travel images, interrupted by personal anecdotes.
In anticipation of the book’s release, Giovanna and Rizzoli gave Wan excerpt from Gio_Graphy’s exclusive, an intimate look that provided a career jog at Giovanna. For those who yearn for a copy, go to Bergdorf Goodman on Saturday September 9th: Giovanna is designing a Gio_Graphy-themed showcase (to be released on September 2) and will sign the special edition This book is proprietary to Bergdorf’s .
Fashion worker
In 2014, I shot a story for Fashion Japan in Capri, filmed by Boo George. There is a particularly extravagant Dolce & Gabbana Alta Moda Haute Couture, my editor Anna Dello Russo and I would like to include, of course, I chose a stone out of the coast for a short road. In order to get there, you have to jump from one rock to another, and the dress is so large that people jump from the rock to the rock, turn them one over the other and put them safely On the rock. Then model Nadja Bender wore a skirt followed by a jump from rock to rock in underwear and a brassiere. The point of the footage is that we want to show how dignified this dress is.
But just like nature, once Nadja was finally in place, the wind blew behind her and relaxed her dress like a flat souffle. So I jumped to Nadja’s perch on the rock and climbed under her clothes, squatting and blowing the skirt into the huge silhouette we wanted. Click a few mouse clicks and we shoot!
It’s just one of the countless crazy things I’ve done to get the perfect picture out of my career as a stylist and fashion editor. I also went through a cold Russian park, model Lindsey Wixson and photographer Emma Summerton, who were chased by security guards claiming we did not have the right license. I worked with Max Vadukul on a 20 indie band at the Glastonbury Music Festival and designed a stunning phase for more than 50 people over a three-day period. In Puglia, I chased chickens who refused to take a wedding in a small village. For a jewelry story, I’ve dealt with a puppy that jumped from the bedroom wearing a million-dollar necklace around her neck. List to continue.

You must bring the picture home. I can hardly imagine that this was my life at the age of 17 working in the fashion industry in my hometown of Milan. I am a model; I did not know what a stylist was because it was not a common term. People think stylists are designers. (Even though I started to shape a few years later, people still think that my job is sewing.) Now, we (and I) know that stylists are people who tell stories in clothes. We are a stylish dream weaver, telling a story with hair, makeup and photography.
I’ve always liked the art of dressing and dressing, but I do not want to spend too much time imitating it. Even at that age, I knew that my editor was more of a model constitution. Still, styling helped me a lot because it made me financially independent when I was a kid. It also helps me learn how to navigate the fashion world. My mother protected me – she would not let me leave Milan to share an apartment with other models. So I stayed in Italy until I was eighteen years old. When I finally went to New York to take a photo, I took to the stage, make-up, and it was terrible, so I said, “What is it? Then I saw the clothes and they were terrible so I told Not surprisingly, they fired me.I was sad for five minutes and then I went shopping.My agent called me and said: “What happened? I said: “They told me to go. “She said:” What do you mean, they tell you to go? I said, “I told him I did not like hair, makeup or clothes. “That was my modeling career in New York. It took five minutes!
Back in Milan, I met stylist Charlotte Stockdale. When I spent time with her, I slowly realized that she was my favorite job. I know I want a job and I can combine my excitement with my passion for history, music, aesthetics, travel and art. But I still do not know what stylists mean. So once I said to Charlotte: “Can I be your assistant?” She said, “No, you need to do it yourself.” But I helped her with a job helping Italian designers change the model Become a model appearance. Of course, I know from my own work that all the models are models. They all like, “What are you doing here?” I want to treat them all as my boss. I love it!
My first editorial was a very different magazine in Italy called pig. I just appeared and said: “I want to shoot with you.” This is a story inspired by outer space. I thought for myself, paying for every mistake with my own money and energy. I used all the models to support myself for the next three and a half years. Because I was a model, it took a long time for people to understand that I was not just pretending.



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